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Category 2 notes
Supply & Co-Man.
Finding, vetting, negotiating with, and surviving contract manufacturers. MOQ economics, lead times, quote anatomy, cost stability.
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Supply & Co-Man
Your MOQ is the wrong question. Here’s what to ask instead.
Every new brand operator leads with "what's your MOQ?" Years ago, I did too. Here's the question I ask first now — and the four others that matter more than the number.

Supply & Co-Man
How to read a co-man’s lead-time quote (and what to do when it slips)
After three brands and four manufacturing partners, here's the read I trust. Every "six weeks" you hear has a different anchor — the trick is getting the right one in writing, before you sign.